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Social Selling: How to Use Social Media to Close More Leads Today

This infographic from InsideView has some exciting information  in it. Take a look, then scroll down to find out more.

Tech Marketing Roundup - Week of March 26

While I thought spring had sprung last week, this morning’s sub-zero (Celsius) temperatures have reminded me that it’s

8 Reasons Why Your Business Should Blog Regularly

Create fresh content on a regular basis for your blog is a growing theme in online marketing (also known as

9 Ways to Market Your Business Blog Effectively

Whenever you start a website, in particular a blog, it’s not one of those situations where “if you build

Developing Your Business Blog

As tech or digital sports company, people expect you to be able to have all of the latest gadgets and

Develop Your Tech Business Blog Quickly

As tech or digital sports company, people expect you to be able to have all of the latest gadgets and

The Minimalist Guide to Case Studies

Most people aren’t confident when talking about themselves. And companies are no different. Feel confident about your products and

Five Ways to Make Your Online Research Easier

Looking for an easy way to do some research online? Why not try out Paper.li, an online content curation

Have You Stuck to Your Resolutions?

Almost a month into the new year, and how’s your motivation? Are you maintaining all those resolutions and habits

Three Keys to Simplify your Social Media Conversations

As more and more web services “socialize” themselves, the landscape is becoming more confusing. Gone is the day when you

Who's your audience

Recently I was reading an article talking about a new online web service I was interested in buying. Because it

5 Simple Ways to Better Express Your High-Tech Ideas to Readers

You’ve worked hard on your high-tech product, and gave all the technical information to your copywriter. Your website was

5 Simple Ways to Better Tech Content for your Website

You’ve worked hard on your tech product, and your marketing team is working hard to put all the tech

What is a Technical Copywriter

I get this question all the time. Or rather, they assume a technical writer is the same thing as a

Why Breaking Up is Hard to Do

One of the most basic principles in technical writing is the idea of “chunking” information. It’s actually a phrase

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