Julia Borgini - Helping Geeks Sell More Stuff
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Repurposing Live Content into eLearning

Today’s technology empowers learners to continue to learn by doing, by practicing what you’re teaching, and by asking

Out of Ideas for LinkedIn? Here are 5 Repurposing Hacks to Save You Time & Brain Power

Publishing content regularly is important, but how do you come up with ideas to keep the pipeline fed? Here’s

5 Repurposing Hacks to Save You Time & Brain Power

Publishing content regularly is important, but how do you come up with ideas to keep the pipeline fed? Here’s

6 Reasons Why Repurposing Content is Essential to a Successful Content Marketing Strategy

Regenerating content. It’s not just for recyclers anymore. And what busy tech marketer wouldn’t want a faster way

5 Ways to Create Content When You Dislike Writing

It’s hard to face that blank page, that blank blog post page that you should be writing today. Yet

Settle Down! Why Using Too Many Exclamation Points Is Killing Your Tech Content

You’re proud of your tech product and you want to let everyone know about it. You planned it out

Two Strategies That Keep People Reading Your Tech Content

At least once a week, two newsletters appear in my inbox that have nothing to do with marketing or copywriting:

Why a consistent tech content marketing message is critical

How is your current tech content marketing program doing? Are you losing leads and web page views? It’s probably

Working Smarter: How Fitness Fuels Creativity

Over the last couple of years, I’ve started running again. I used to do it regularly years ago but

How to build & arrange your Tech Marketing Playbook

Previously I explained the benefits to a Tech Marketing Playbook and the signs you need a TMP for your tech

How to Know if You Need a Tech Marketing Playbook

Tech marketers are busy people. You’re working on a million things at any one given time, all in the

Stop Being Boring with Your Tech Content Marketing

When I first read the title of Kathy Klotz-Guest‘s post on the Convince and Convert blog, I was curious.

My favourite blog posts from 2016

If you follow me on Twitter you know how much I love sharing great marketing with you. I try to

Levelling Up 2017

It’s the start of the year, which means the gym is probably more crowded than you’ve ever seen

Time to plan: what are you doing this year?

It’s the new year. Have you already made your content marketing plans for the year? No? Phew, me neither.

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